Cynthia HolcombDec 23, 20211 minFailure to Buy. Why?Online conversion for many retailers is about 3%. So 97% do not buy, they walk. Returns range from 35%-45% or more. Shipping products...
Cynthia HolcombDec 22, 20211 minHow Customers Talk to RetailersIndividuals purchase products based on individual sensory preferences. Unfortunately, words are subjective to the individual, resulting...
Cynthia HolcombDec 22, 20211 minBrand LoveTo create brand love and loyalty the user experience must create an emotional connection and a sensory engagement with each customer....
Cynthia HolcombDec 20, 20211 minThe Big Data DisconnectRetailers are struggling with Big Data because agnostic systems, that eliminate subjectivity, do not exist to process disconnected data...